NPO Fundraising

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Creative fundraising

As part of my agency work with Sanky Inc., I collaborated with a copywriter on digital and print fundraising campaigns for non-profit organizations.

The following email features an animated email header for a campaign focusing on young people experiencing homelessness.

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These two components won IAC (Internet Advertising Campaign) awards. One constitutes a fun, innovative multiple-choice email for Citymeals, while the other is a glittery holiday social campaign for GLAAD.

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This modal design was for Giving Tuesday, a global initiative occurring every year on the first Tuesday after Thanksgiving with the aim of inspiring charitable donations. The character, Benny the Beaver, is the friendly face of CCNY’s food pantry as well as the college’s mascot.

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Finally, I used a collage approach for this print postcard, a thank you cultivation message for recent donors.

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© 2019 Evan Ericson Illustration & Design, All Rights Reserved
Evan Ericson Imaginative Design
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